CAREER OBJECTIVE
To continue to apply and develop my skills in the field of visual communication.

HIGHLIGHTS OF QUALIFICATIONS
Strong creative, practical sense of design refined through on-the-job experience. Expertise in Photoshop, Illustrator, Flash, HTML, on Mac and Windows platforms. Academic background and emphasis in art, with practical experience dating back to 1980. Proven record of responsibility and dependability, ability to deliver top quality finished work on time.

WORK EXPERIENCE

1980 - Present
FREELANCE CONTRACTOR
Oakland, California
Freelance business focusing on illustration, design, html authoring, and mulitimedia development. Responsible for all aspects of project/product development: consultation, concept creation, final design, presentation and production.

September 2000 - October 2001
SENIOR DESIGNER/UI MANAGER
Score Learning, Inc.
Oakland, California
Design lead for online educational company. Created original design and artwork used in web-based distance learning platform. Major contributions to re-branding of company website and marketing materials, overseeing the work of 4 employees.

September 1999 - April 2000
LEAD DESIGNER
INSIGHT, STRATEGY & LOGIC, INC. (ISL Consulting)
San Francisco, California
Design lead for an established internet development company. Responsible for creating original design and artwork used in websites for clients including Fortune 1000 companies and startups.

August 1994 - September 1999
ART DIRECTOR
ATEL CAPITAL GROUP
San Francisco, California
In-house Art Director/Creative Services/DTP resource for a major equipment leasing company. Creation of original design and artwork used in all aspects of business communications. Design and architecture for corporate web sites, multimedia presentations , and print projects.

October 1983 - August 1994
DESIGN & ADVERTISING MANAGER
LASERFORM, INC.
Hayward, California
Design and Advertising Manager and Head of Art Department for gift line/advertising specialty manufacturer. Incorporating original designs and customer supplied art for laser engraving process, overseeing the work of 2 employees. Produced company product sales literature, product packaging and print advertising. Liaison to a variety of licensing entities including NFL Properties, NBA Properties, and major colleges.

EDUCATION

1981 - 83
California College of Arts & Crafts, Oakland, CA
Studies in illustration and graphic design

1979 - 80
Merritt College, Oakland, CA

References available upon request.

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© Rocky Laber
41 Kingwood Road, Oakland, CA 94619 · (510) 482-5591